CHARLESTON, S.C. – The Citadel Athletics has officially entered into a partnership with FanWord, one of the leading AI technology and storytelling companies in college sports, to integrate its cutting-edge content solution, FanWord Assist.

This collaboration marks a strategic evolution in how the Bulldogs share their voices and victories. Through FanWord Assist, The Citadel's communications team gains access to a platform that enables more efficient creation of written content—feature stories, postgame recaps, player bios, and more—while deepening the connection between fans and the faces of student-athletes.

The Citadel joins a rapidly-growing network of more than 175 schools and conferences across all levels, including Southern Conference members ETSU, Chattanooga, Mercer and VMI.

"Storytelling is one of the most powerful tools in college athletics, especially in this new era of NIL, branding, and digital media," Chris Aumueller, CEO of FanWord, said. "We're honored to support The Citadel in giving their student-athletes, coaches, and alumni a platform to share what makes their time as a Bulldog unique."

FanWord Assist blends AI-powered efficiency with customizable human oversight, giving The Citadel full editorial control while drastically reducing turnaround time and content bottlenecks. The result is more stories, told better and faster, across more platforms.

"The mission of The Citadel Athletics remains centered around our cadet- and student-athletes, and integrating FanWord offers another dimension as we work to highlight them across our 16 Division I sports," Assistant Athletic Director Jay Sullivan said. "Written content remains the backbone of our daily content packages, and we see serious value in technology designed to enhance the stories we seek to tell about our athletes."

This partnership highlights The Citadel's commitment to showcasing the stories that inspire community pride around Charleston, energize recruitment, and support athlete branding efforts in an increasingly digital world.

ABOUT FANWORD
FanWord is one of the leading AI technology and storytelling companies in the college sports industry and currently works with more than 175 athletic organizations across all levels. To learn more about FanWord's storytelling software, FanWord Assist, click here.